Myeloma Patients Europe (MPE, https://www.mpeurope.org/) has engaged C&C to deliver training on medicine pricing and pharmacoeconomics in 2020 for the Myeloma Community Advisory Board (CAB). 

Medicine pricing: the interaction of producers and consumers in pharmaceutical markets, under specific assumptions, to determine the price at which goods or services are exchanged.
Pharmacoeconomics: a science that compares the economic value of one medicine to another.